The Charity Million

I’ve been working on a charity site with one of my clients and friend in the UK called The Charity Million. The goal is to raise £1 Million ($1.7 million) every year for the Cystic Fibrosis Trust. You might have seen pixel ad sites before, but as far as I know we’re the first to set one up in partnership with a major charity. The idea is for companies and families to make donations in exchange for an ad on the homepage. If we get enough press coverage the homepage ad space will be worth quite a bit and companies will be running in with their donations and pledges.

March 10, 2006 Press Release